This post is sponsored by Vistaprint.
I believe that when you look professional, you feel confident and ready to take on anything. So, I was immediately intrigued by Vistaprint’s Micro Main Street, a campaign that equips small businesses with critical tools to look and perform their best. During PrideFest in St. Louis, we got to witness how Vistaprint services can elevate a brand.
Vistaprint designers worked with 3 businesses–Bella Books, Carla Sue, and HelloPride–to develop cohesive, professional-looking marketing materials. These businesses got to flaunt the results of this partnership during PrideFest in St. Louis when they appeared in Vistaprint’s Micro Main Street pop-up storefront.
HelloPride, a company offering baby onesies that celebrate the love of all families, worked with Vistaprint designers on packaging. Who doesn’t love a fun unboxing? Megan Hines, the owner, says, “Being a part of Micro Main Street by Vistaprint at St. Louis PrideFest has meant so much to us and our small business. We received so many compliments on our products and we were so excited to meet past and future customers in person. It was truly amazing seeing HelloPride really resonate with the PrideFest participants. Working with Vistaprint to update our brand and create these awesome new marketing materials will positively impact our business for years to come.”
Carla Sue Greeting Cards and Gifts is a company specializing in handcrafted, witty greeting cards that celebrate positive representation. For this business owner, her cards serve as important connectors and sources of inspiration. Carla Sue worked with Vistaprint designers to create sharp-looking materials that matched her spirited brand. Her standout signage used during the pop-up event was a product of this partnership. It was a hit!
Bella Books, a publisher of stories about women who love women, also made a splash at the Vistaprint Micro Main Street storefront. Owner, Linda Hill, worked with Vistaprint to create an online loyalty program for their customers that includes custom-printed bookmarks. Hill’s business is 100% online, but after a successful weekend of sales at PrideFest, she is now exploring ways to incorporate traditional book sales into her business.
The Vistaprint Micro Main Street pop-up storefront put the spotlight on small businesses. The storefront was a clear demonstration that professional marketing assets are crucial to business success. From business cards to bookmarks to banners, Vistaprint offers an assortment of products to help small businesses have big impact.