During Saint Louis Fashion Week, the bloggers of STLFW had a moment to unwind at a yoga in the park event presented by Dimvaloo, a high-end activewear store in St. Louis that exclusively carries the Lorna Jane label. The Dimvaloo team, including owner Kate Duryea, made the event so special that I knew I had to experience the main store located in the Colonial Market Place on Ladue Road.
Walking into Dimvaloo feels like walking into inspiration. You’ll be greeted by happy colors, festive prints, stylish silhouettes, and even words of encouragement etched on the walls. Dimvaloo is a workout wear haven for the active woman.
The store is organized by color, making it easy for you to identify and embrace the color(s) that’ll make you feel your best and hence live your best active life.
The Lorna Jane activewear carried by Dimvaloo is super stylish, from its chic cutout details to its edgy flocking prints. The most important feature I discovered, though, is the Lorna Jane fabric, which promises to be shrink and fade resistant, moisture wicking, quick drying, and breathable. This workout wear, then, will meet all of your workout demands.
Dimvaloo fully embodies the Lorna Jane philosophy centered around three critical pillars—Move, Nourish, Believe. If you’re ever in need of a little encouragement to get or stay active, stop by the store, especially on Wine Down Wednesday, 6 to 7 PM on Wednesdays, to enjoy wine and a workout.